The University of Queensland

Bachelor of Communication Major in Digital Media

The University of Queensland

Course details

CRICOS course code: 043736D

Level of study: Undergraduate

Summary

Right people. Right message. Creative communication specialists are increasingly in demand in our fast-paced, ever-changing digital landscape.

With dramatic changes taking place in media industries, technologies and cultures, our Bachelor of Communication prepares you for a lifetime of creative and innovative use of media and communication.

You'll build a strong foundation in writing, industry engagement (including internships), practice and production skills, and critical thinking.

Your study covers a wide range of communication forms, including emerging media platforms and technologies, social media, mobile media, and screen, audio and written forms. You'll gain the skills to reach the right people with the right message, from concept to delivery. Plus you'll develop industry-focused communication tactics through working with real organisations, gaining firsthand experience in strategic industry practice.

The core set of courses introduce you to the central features of contemporary communication processes, and you then specialise by choosing a major in either public relations or digital media.

All courses combine practice and theory, giving you the skills to make your mark on the world.

Digital Media

This major focuses on the continuous evolution of media technologies and industries.

It also covers the interactive and data-driven platforms that now form the basis of everyday media infrastructure, significant domains of cultural production such as news and television, and the role media plays in the formation of identity.

You'll learn a combination of critical analytic, research, production, management and planning skills related to contemporary media industries.

Graduates will be candidates for work in the media industries, as well as the expanding array of organisations that have in-house media production and management.

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Course opportunities

Address

The University of Queensland

St Lucia Campus
Brisbane Queensland 4072
Australia

Entry criteria

Year 12 or equivalent English

English Proficiency

IELTS overall 6.5; reading 6; writing 6; speaking 6; listening 6. For other English Language Proficiency Tests and Scores approved for UQ TOEFL IBT - Overall 87, listening 19, reading 19, writing 21 and speaking 19. TOEFL PB - Overall 570, listening 54, reading 54, writing 59/5. Pearsons - Overall Score of 64 and 60 in all sub bands. BEP - A minimum overall grade of 4 plus a minimum grade of C in all macro skills. CES - Overall 176 and 169 in all sub bands. OET is not accepted.

Address

The University of Queensland
St Lucia Campus
Brisbane Queensland 4072
Australia